personal branding

In a world dominated by digital marketing and automation, door-knocking may seem outdated—but it remains one of the most effective ways to build genuine relationships and generate listings in real estate. While not every agent feels comfortable with face-to-face prospecting, those who master this strategy often gain a competitive edge by creating personal, lasting impressions where other methods fall...

Picture this: Seven years ago, I was as clueless as anyone could be in real estate. But guess what? I landed my very first deal through LinkedIn. Yup, that's right. That platform turned into my golden ticket, hooking me up with people who were already in my corner, curious about what I was up to. Sharing the ups and downs, the market snippets, and all those open house vibes was key to keeping that bond...